Affiliations

Network Advertising Initiative


Network Advertising Initiative logoThe NAI is a cooperative of online marketing and analytics companies committed to building consumer awareness and  establishing responsible business and data management practices and standards. As increasingly sophisticated online advertising technologies evolve, NAI addresses consumer concerns regarding privacy with both effective industry self-regulation and sensible protections.

Direct Marketing Association


Direct Marketing Association logoThe DMA advocates  standards for responsible marketing by promoting relevance as the key to reaching consumers.

NextAction Direct successfully completed the required training to display the DMA Trusted Marketer Program Member seal. We honor this seal by respecting consumer’s right to choice concerning receipt of mail.

Interactive Advertising Bureau (IAB)


Interactive Advertising Bureau logoThe IAB creates and evaluates industry standards, policies and best practices in addition to executing trade research and educating marketers, agencies, and media companies about the inherent value of interactive advertising. IAB members are responsible for selling over 86% of online advertising in the United States.